A top executive of the company that helps marketers sell and promote podcasts says he’s now being advised by the company’s chief content officer not to promote podcasts in its ads.
Matt Johnson, who was CMO for a company called Pivot Media in 2016 and was promoted to CMO in March 2018, said he’s been given two options.
Option one is to stop publishing podcasts and “keep them away from our advertisers,” he said in an interview.
“I’m not in the business of selling ads,” Johnson said.
Johnson, who is not connected to the company, declined to elaborate. “
Option two is to try to convince people to listen to podcasts that they don’t normally listen to.”
Johnson, who is not connected to the company, declined to elaborate.
The company didn’t immediately respond to requests for comment.
The news came to light after CMO’s company, Pivot, announced it was stepping up efforts to get podcasts into its ads in the wake of a backlash by users who saw the ads promoting podcasts as promoting spam.
Pivot had been trying to get rid of ads that featured podcasts and promote other brands with the hashtag “Podcasts” on the pages of its ad campaigns.
The campaigns included a podcast called “The Good Life” and an ad for the brand “Safeway.”
After complaints to the FCC, Pivipro announced that it would be adding an option to remove podcasts from its ads, which was to “keep the ads relevant to your audience.”
But Johnson told the FCC that he and PivIPro had not seen any evidence that the ads would be removed by removing the podcast tag.
In a statement to The Verge, Johnson said that the company had asked Piv IPro to remove the podcast tags from its ad, and that Piv was “reviewing the process.”
The agency “asked us to remove podcast tags because we do not feel that they are an effective means of providing relevant ads to our audience,” Johnson wrote.
“In order to provide relevant ads, we believe it is important that podcasts remain in our ads.
We have also received several complaints from our audience about the podcast ads.”
PivIPRO said it had also removed podcasts from the ads in question.
“We have been reviewing the podcast ad process and are working to remove our podcast content from the ad space as soon as possible,” Johnson told The Verge.
In response to the news, PIVIPRO cofounder and CEO Aaron Levitt said that he was “deeply troubled” by Johnson’s remarks.””
Piv IPRO does not promote any products and is not affiliated with any podcast promotion companies.”
In response to the news, PIVIPRO cofounder and CEO Aaron Levitt said that he was “deeply troubled” by Johnson’s remarks.
“He also said that Pivot is reviewing the company policies on podcast promotion and is committed to “working with all stakeholders” to “reduce the risks associated with podcast promotion.””
Pivot, which has about 1.6 million paying customers, did not respond to a request for comment from The Verge about Johnson’s comments.”
He also said that Pivot is reviewing the company policies on podcast promotion and is committed to “working with all stakeholders” to “reduce the risks associated with podcast promotion.
“Pivot, which has about 1.6 million paying customers, did not respond to a request for comment from The Verge about Johnson’s comments.
Johnson’s comments come at a time when the advertising industry is grappling with an industry-wide crisis in which people are losing sleep over the possibility of losing their advertisers’ money.
The Advertising Standards Board last month said that podcast ads had become “increasingly prominent in ads” as advertisers are scrambling to find ways to reach people who might not otherwise have purchased ads.
Advertisers were also losing money on podcasts because they didn’t reach enough people, the agency said.
The agency, which oversees ad campaigns across media, also warned that advertisers are increasingly looking for ways to use podcast ads in their ads to reach more people.
But the agency warned that “the ability to monetize podcasts in ads is currently in flux.””
While advertisers are making significant progress, there are still many challenges that remain to be overcome.””
Advertisers are losing money by not reaching the right audiences in the right ways.
While advertisers are making significant progress, there are still many challenges that remain to be overcome.”
Johnson said he and his company have “seen a significant uptick in podcast engagement over the past few years.”
“There are a lot of reasons why podcast engagement is up,” he told the AP.
“It is because we have people who have listened to podcasts, or it is because the podcast market is exploding.”
Podcasting is a form of streaming media that combines podcasts with other forms of content, such as videos, music, books, and audiobooks.
The format of podcasts and podcasts’ audience has changed over the years, and in the early days of podcasting, listeners would subscribe to podcasts to listen and subscribe to other podcasts, according to a 2017 study by the Pew Research Center. In 2017,